The Regione Lazio will participate in the World Travel Market (WTM), one of the most significant international tourism events, held in London at the Excel Exhibition Centre from November 3 to 5, 2026. In its 100-square-metre space within the ENIT Italy Pavilion, it will host 20 highly qualified incoming operators, who, through key B2B’s, will be able to strengthen their commercial relationships with international tourism professionals and to identify emerging global trends. In addition, two local Destination Management Organizations (DMOs) will focus on the Lazio’s outdoor, cultural, scenic, and culinary offerings to the Anglo-Saxon market. Buyers and visitors will have the opportunity to discover the beauties of Lazio, enhanced by 3D viewer and virtual reality. The programme will be further enriched by a networking and promotional event on Wednesday, November 4, aimed at industry professionals, the press, and bloggers from London. This special convivial celebration, inspired by the famous Blake Edwards’ film “The Pink Panther”, will include tastings of regional food and wine excellences.
